A Look Inside Behavioral Research in Business

Join the Frank G. Zarb School of Business at Hofstra University for a special look inside its Behavioral Research in Business Laboratory. Go behind the scenes during this virtual event and see the technology in the lab that students and faculty use to conduct research to learn about human behaviors and their effect on business outcomes. 

Two of our faculty members, Anil Mathur, PhD, the Brodlieb Distinguished Professor in Business and Professor of Marketing and International Business, and Daphna Motro, PhD, Assistant Professor of Management and Entrepreneurship, will show you the lab’s face, voice, and text recognition and eye-tracking software and hardware. Hear about student research projects for various companies, including MSG and Northwell Health, using these technologies and their own research published in leading journals shaping what we know about human behaviors and business. You will have the opportunity to ask Drs. Mathur and Motro questions during the session.

Thursday, January 28 at 3:30 PM

Advance registration required. 
To attend you must RSVP:

If you are a student thinking of coming to Hofstra to study business as a graduate student, please click A Look Inside Behavioral Research in Business Graduate Admission registration

If you are a student thinking of coming to Hofstra to study business as an undergraduate student, please click A Look Inside Behavioral Research in Business undergraduate admission registration.


If you are not a student use this RSVP for this Event link.





Thursday, January 28, 2021



Hofstra University Virtual Event
Offered online
Hempstead, NY 11549-1000


Hofstra Cultural Center

Phone: 516-463-4857
Website: Click to Visit

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Hofstra University is pleased to have the public join us for some of our on-campus events, which are held for the benefit of our students. Please be aware, when attending events during the school year, when classes are in session, parking is often limited on South Campus to faculty and students. There is additional parking available on North Campus, approximately a 10-minute walk from Adams Playhouse, through the Student Center and over the unispan. Thank you for your cooperation.